Softest Fabric Softener is a product used while laundering to make cloths soft and eliminate static cling fabric softener also reduces wrinkles in cloths. Longer Lasting Freshness us Regular fabric softener. 24 hours of freshness in wear. Formula with micro perfume bubble that burst while rubbing your fabric. Makes your clothes soft. Avoids irritation to sensitive skin. Keeps clothes clean and tidy. Softens your fabric and protects it from stretching, fading and fuzz so your clothes can look new for longer. Its spring dew essence provides a pleasant fragrance to your fabrics, thus giving them a fresh feel. It gives a pleasingly soft and fresh look. Maintains the color of fabric and make them stay new for a longer period of time. Blend of premium quality ingredients which treat your clothes with extra care.